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SWOT Analysis of McDonald's and Derivation of Appropriate Strategies formatIsbn:Softcover - 9783656295365 In dieser Diplomarbeit soll dieEssay from the year 2012 in the subject Business economics Business Management, Corporate Governance, grade: Merit , Prifysgol Cymru University of Wales, course: Strategic Management, language: English, abstract: This essay deals with the SWOT Analysis of McDonalds and the selection of the final strategy derived amongst all strategies revealed for the Products. Firstly, an overview of the McDonalds was given and then SWOT Analysis which was made by